5 Reasons Why We Should Support ALL Women in Business and Society

Dr. Nika White • March 15, 2021

When we celebrate women’s history month, we need to celebrate ALL women. White, Latina, Black, and Asian women have all contributed to the advancement of society.

But remember, acknowledging the special contributions of certain groups of women is NOT a zero-sum game. When we honor the contributions of women of color, disabled women, queer women, we do so with ALL women in mind and in consideration of the intersections they represent. Trans, queer, BIPOC, and women with disabilities benefit from the developments that other women have created. And so do men.

This idea that when we support one group in DEI, we all benefit aligns with the Curb-Cut Effect dubbed by Angela Glover Blackwell.

The Curb-Cut Effect is a vibrant illustration of how laws and programs designed to benefit vulnerable groups, such as the disabled or people of color, often end up benefiting all. The creation of the Curb-Cut effect underscores a foundational belief that we are one nation and we rise or fall together.

The more we invest in one group (women of color, queer folks, people with disabilities), the closer we are to creating a more equitable economy, society, and nation that benefits us all. Here’s why diversity, equity, and inclusion for ALL women benefit everyone.

1. When women are economically empowered, everyone benefits

The truth is, women make up a huge part of the economy. And when they’re economically empowered, they’re more likely to contribute to the economy in meaningful ways. When Black, Native, and Asian women have economic leverage, they can contribute $1.9 trillion into the economy. This allows them to participate fully, have more control over their own time, lives and bodies, and increase their voice in important decision-making processes. When BIPOC women grow economically, so do other businesses in the country.

2. When more women work, economies grow

When we support women to work, actualize their dreams, and make their own money, we contribute billions into the economy and pave the way for more women of color to follow. In 2012, it was estimated that Latina-owned businesses contributed $65.7 billion dollars to the US economy. Yet, Latinas still made 55 cents to the dollar compared to white males. Empowering Latina-women to continue to work but with higher and fairer wages doesn’t just benefit them, it benefits all of us, too. When women of color work and get paid more, they give more.

3. When more women are in leadership positions, companies grow

It’s 2021, and still, l ess than 10% of women of color have a seat at the Executive table. That’s a mistake. Studies show that when more women of all races are in leadership positions in a company, the better that company performs. That’s because women are seen as good collaborators that are willing to listen to new ideas in order to improve the company’s success. When women have a seat at the table, the entire company grows.

4. When more women own businesses, they innovate better solutions

Women of color develop ideas that help make society better. Without their unique perspective, so many solutions would not exist. Beatrice Dixon, the founder of The Honey Pot, produces all-natural feminine care alternatives in an industry saturated with toxic, feminine products. Issa Rae, the actress, writer, and producer created Awkard Black Girl, a web series that centers on the experiences of people of color in an industry that largely ignored the unique stories of people of color. Or even Rihanna who created the Savage x Fenty brand that finally offered inclusive lingerie-ware for different shades of women. It’s no surprise that back in 2008, women of color made up 26% of all women-owned firms and generated $165 billion in revenue, employing 1.2 million people. And of all the black-owned businesses in the country, 36% are owned by black women. When women of color own their own businesses, it gives all women permission to do the same.

5. When some women can have a voice, they pave the way for all women to have a voice

It’s a fact that Black women were the unsung heroes of the suffrage movement. They organized the freedom riders, and paved the way for protections to stop sex discrimination. As seen in the Black Lives Matter movement, the more black women were centered in the movement, the more visibility it gave to other women in their social movements. When black women fought for their voices to be heard, all women benefited.

Conclusions

Women supporting women is nothing new. But EVERYONE supporting the voices and contributions of ALL women is new. Without the contributions of women of color and other minority women in society, we wouldn’t have the business, economic, and social successes we see today. Supporting women of color, minority owned-businesses, and women’s rights pave the way for everyone to benefit.

Read more from The Human Shift on Substack, where I share long-form essays on leadership, culture, and how we work and live.

Share this Content:

By Nika White July 13, 2026
Most leaders want to be understood. That's normal. The challenge comes when the need to be understood starts driving the conversation. You explain again. You provide more context. You clarify your intentions. You revisit the decision. And yet somehow, you still leave feeling misunderstood. Earlier in The Human Shift, The Stories We Tell Under Pressure, we explored how pressure shapes the stories we tell ourselves. One of the most common stories leaders carry is: "If people understood me better, this would be easier." Sometimes that's true. Sometimes the real issue is that understanding and agreement are not the same thing. A Reframe Being understood is valuable. Needing everyone to understand you can become exhausting. One Simple Practice The next time you feel the urge to explain yourself again, pause and ask: "Am I seeking clarity, or am I seeking validation?" Answer honestly. What This Looks Like In Practice A leader shares a decision with her team. A few people disagree. Her first instinct is to keep explaining the reasoning. Instead, she allows the disagreement to exist without trying to resolve everyone's discomfort. The conversation becomes more productive because she is no longer trying to manage every reaction. Question to Consider Where are you spending energy trying to be understood by people who have already heard you? In the shift, Dr. Nika White P.S. What's something you've been explaining repeatedly that may not need another explanation?
By Nika White July 6, 2026
One of the first signs that capacity is stretched isn't exhaustion. It's compression. Everything starts feeling equally important. Every email. Every request. Every conversation. Every decision. There is no hierarchy. Just urgency. Earlier in The Human Shift, The Cost of Constant Readiness , we explored how constant readiness changes perception. When the nervous system stays activated for too long, discernment becomes harder to access. The result is that everything begins competing for the same attention. A Reframe When everything feels urgent, the problem is often not workload. It's a lack of space. One Simple Practice At the beginning of your day, identify one thing that truly matters. Not three. Not five. One. Let that become your anchor. What This Looks Like In Practice A leader begins every morning reviewing a long list of tasks. By lunchtime, she feels behind. When she shifts her focus to identifying the most important outcome for the day, her decision-making improves and her stress decreases. The work doesn't disappear. The relationship to the work changes. Question to Consider What would happen if not everything deserved equal access to your attention? In the shift, Dr. Nika White P.S. What is taking up attention right now that may not actually deserve it?
By Nika White June 29, 2026
Many people think they're listening... What they're actually doing is waiting. Waiting to respond. Waiting to explain. Waiting to clarify. Waiting to prove they understand. We've all done it. The challenge is that people can feel the difference. When someone feels truly heard, their nervous system settles. When they feel managed, redirected, or rushed, something else happens. Earlier in The Human Shift, When Teams Stop Telling You Things, we explored how silence often becomes a cultural signal. Many people stop sharing because they've learned they are being heard only enough to move the conversation forward. A Reframe Listening is not gathering information. Listening is creating enough space for understanding to emerge. One Simple Practice In your next conversation, wait three seconds after someone finishes speaking before responding. Just three seconds. Notice what happens. What This Looks Like In Practice A leader receives feedback from a team member. Instead of immediately explaining her perspective, she pauses. The employee continues talking. What emerged in those few extra seconds was the actual concern. Not the polished version. The real one. Question to Consider How often are you listening to understand versus listening to respond? In the shift, Dr. Nika White P.S. When was the last time someone made you feel completely heard?
By Nika White June 22, 2026
Most leaders pay attention to what they're going to say. The agenda. The feedback. The decision. The update. What often gets overlooked is what people experience before any of those things happen. They notice your pace. Your energy. Your level of tension. Whether you seem rushed or grounded. Whether you're fully there or already thinking about the next meeting. Earlier in The Human Shift, Culture is What People Carry Home, we explored how culture is shaped by what people carry after interactions. Before people carry anything away, they're already responding to what they experience in your presence. A Reframe Presence isn't something you add to leadership. It is leadership. One Simple Practice Before your next meeting, pause for ten seconds before speaking. Take one slow breath. Notice your feet on the floor. Then begin. What This Looks Like In Practice A leader enters a meeting feeling rushed after back-to-back conversations. Instead of immediately jumping into the agenda, she takes a moment to settle herself. The meeting itself doesn't change dramatically. The experience does. People become less reactive. The conversation slows just enough to become more thoughtful. Question to Consider What do people experience when they enter a room with you? In the shift, Dr. Nika White P.S. Think about your last meeting. What do you think people felt from you before you even started speaking?
By Nika White June 15, 2026
Leaders often focus on effort. Working harder. Doing more. Giving more. But effort is not the only variable. Energy matters. The tone you bring into a meeting. The pace of your communication. The steadiness of your presence. Earlier in The Human Shift, The Body Knows Before The Mind Does, we explored how the body communicates before words. Energy is often what people remember most. A Reframe Leadership is not only what you do. It is what people experience in your presence. One Simple Practice Before your next interaction, ask: “What energy am I bringing into this?” Then adjust—slightly. Question to Consider What do people consistently feel after interacting with you? What This Looks Like In Practice In leadership and culture work, energy is one of the most overlooked drivers of performance and trust. It shapes how work feels—and how people engage. In the shift, Dr. Nika White P.S. If your team described your leadership in one word based on how it feels, what would they say?
By Nika White June 8, 2026
A Strong leaders anticipate. They think ahead. They plan. They prepare. But anticipation can quietly become overextension. Living in the next moment instead of the current one. Earlier in The Human Shift, The Cost of Constant Readiness, we discussed readiness. Anticipation, when constant, keeps leaders slightly ahead of the present—which can disconnect them from what’s actually happening. A Reframe Preparation supports leadership. Over-anticipation distances it. One Simple Practice Bring your attention back to one present interaction today. Ask: "What is actually happening right now?” Not what could happen. Not what might happen. Just what is. Question To Consider How often are you leading from the present versus the future? What This Looks Like In Practice Leaders who reduce over-anticipation often report clearer communication and stronger relationships because they are responding to reality, not projection. In the shift, Dr. Nika White P.S. Where are you currently living ahead of the moment instead of in it?
By Nika White June 1, 2026
Disconnection rarely happens all at once. It builds slowly. A conversation you rush through. A moment you don’t fully listen. A tension you move past instead of addressing. Over time, these moments accumulate. Earlier in The Human Shift, Inclusion Isn’t Exhausting – Disconnection Is , we explored inclusion as lived experience. Disconnection is often not intentional—it is the result of repeated missed moments of connection. A Reframe Disconnection is not a single event. It is a pattern of small moments. One Simple Practice Today, in one conversation, slow down enough to fully listen—without preparing your response. Just notice. Question To Consider Where have small moments of disconnection quietly added up? What This Looks Like In Practice In culture work, repairing disconnection rarely requires large interventions. It requires consistent attention to everyday interactions. In the shift, Dr. Nika White P.S. When was the last time you felt fully present in a conversation?
By Nika White May 27, 2026
In high-performing environments, leaders often feel the need to demonstrate value constantly. Speaking. Solving. Contributing. But not all leadership is visible. Sometimes the most impactful presence is quiet. Earlier in The Human Shift, The Shift From Bracing to Grounding , we explored grounding as staying connected to yourself in the moment. Presence allows leaders to influence without constant action. A Reframe Leadership is not always what you do. Sometimes it is how you are. One Simple Practice In your next meeting, contribute one fewer time than you normally would. Instead, observe: What changes when you create more space? Question To Consider What would shift if you trusted your presence as much as your output? What This Looks Like In Practice Leaders who learn to use presence intentionally often find their influence increases—not decreases—while their effort becomes more sustainable. In the shift, Dr. Nika White P.S. Where might doing less actually strengthen your leadership today?
By Nika White May 19, 2026
Not all expectations are stated. Some are felt. You feel them in how quickly you respond. In how prepared you need to be. In how little room there seems to be for uncertainty. These expectations shape behavior—even when no one has said them out loud. Earlier in The Human Shift, Culture is What People Carry Home, we explored how culture is what people absorb. Unspoken expectations are one of the most powerful ways culture is transmitted. A Reframe What is unspoken is often what is most influential. One Simple Practice Ask yourself: “What expectations am I operating under that no one has actually confirmed?” Then question one of them. Question to Consider What might change if you clarified one assumption you’ve been carrying? What This Looks Like In Practice In organizational work, many performance patterns are driven less by formal expectations and more by perceived ones. Naming them creates immediate relief and clarity . In the shift, Dr. Nika White P.S. What expectation are you currently meeting that may not actually exist?
By Nika White May 11, 2026
Speed often feels like progress. Decisions made. Meetings closed. Momentum maintained. But speed and clarity are not the same. Earlier in The Human Shift, The Cost of Constant Readiness, we explored how readiness can create urgency where it may not actually exist. When leaders move quickly from that state, decisions can reflect pressure more than perspective. A Reframe Speed moves things forward. Clarity moves things well. One Simple Practice Before your next decision, ask: “Am I choosing speed—or am I choosing clarity?” If it’s speed, ask: “What would clarity require right now?” Question to Consider Where might slowing down actually create stronger outcomes? What This Looks Like In Practice Many organizations don’t suffer from slow decision-making—they suffer from fast decisions that require correction. Clarity reduces rework.. In the shift, Dr. Nika White P.S. What decision today would benefit from just a little more space?